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Welcome to Ceria

Our Story

Our love for brewing great beer doesn’t stop at what’s been done before. Beer has always had an essential role in our culture at the center of celebrations, connections and even relaxation. Now we proudly bring an experience both happily familiar and entirely extraordinary with our cannabis beers.

CERIA Brewing Company also brews non-alcohol non-infused beers. If you are looking for or unfamiliar with our NA brews, please go to our NA site at

Our Commitment

At CERIA we are committed to quality in everything we do. That’s why we set sky-high standards for our ingredients, our process and for the experience we deliver. We brew only the highest quality beers – always flavorful, always smooth and drinkable – and infuse them with a micro-dose of only the highest quality cannabis. For a reliable experience that lets you enjoy at your own pace, socially and responsibly.

As part of our commitment to a quality experience we request that you consume responsibly. Don’t drink and drive. It’s not safe, it’s not legal, and it’s definitely not worth it.

We’d love to hear about your quality experiences with CERIA THC-infused beers. Hit us back with your thoughts and stories at Villa Signature


Our Brewing Process

We craft our beers using traditional, proven brewing techniques and high-quality malts, hops and spices for optimal flavor. Once we’ve arrived at the perfect liquid, we take the alcohol out and add the cannabis extract in, carefully metering to get an exact amount of THC in every beer and taking samples constantly to ensure the CERIA you are enjoying is an incredible tasting beer delivering an extraordinary experience every time.

Latest News

Legendary Brew Master Keith Villa, PHD Releases New Book

07.15.2021 | CERIA Brewing

Legendary Brew Master Keith Villa, PHD Releases New Book



Brewing with Cannabis: Using THC and CBD in Beer


New Brewers Publications Book Details

Convergence of Marijuana and Brewing


ARVADA, Colorado (July 14, 2021) – Keith Villa, Ph. D., is a trailblazer in the rapidly growing field of non-alcoholic cannabis-infused beers as the brewmaster and co-founder of CERIA Brewing Co., based in Arvada, Colorado. Now the techniques he used as creator of Colorado’s first THC-infused, non-alcoholic craft beer are being revealed in his new book published by Brewers Publications.

Brewing with Cannabis: Using THC and CBD in Beer, is essential reading for those seeking information on the responsible and legal use of cannabis in brewing. The book launches August 2, 2021, and will be available online, in dispensaries and homebrew supply stores, and in selected bookstores nationwide. (For more information:


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Dr. Villa began his decades-long brewing career as founder and head brewmaster of Blue Moon Brewing Company, an operating unit of MillerCoors, where he retired after 32 years.

In 2018, he and his co-founder and wife, Jodi Villa, launched CERIA Grainwave, a non-alcoholic (NA) Belgian White Ale infused with 5 mg of THC. Shortly afterward, the company introduced Indiewave IPA containing 10 mg of THC and 10 mg of CBD. Currently available in about 100 Colorado dispensaries, both infused craft beers will launch in California dispensaries this year.

The book delves into the history of cannabis in the U.S.; cannabis decriminalization and legalization; life stages and growing conditions for cannabis (where legal under state law); the agriculture and biology of cannabis; unique characteristics of the plant; and the similarities between cannabis and hop plants.

Also included are easy to follow recipes and techniques for brewing with cannabis and using cannabinoids, and how to successfully grow cannabis plants in the home (where state legal).

“As the stigma around cannabis continues to dissipate, it is my aim to bring cannabis to the people in a form that’s socially acceptable,” said Villa.

Brewing with Cannabis: Using THC and CBD in Beer, is a science-based guide for brewers at any scale, providing the information they need to learn about cannabis and to legally and responsibly enjoy a different type of beer.”

Villa continues, “It’s an indispensable guide to the responsible and state legal use of cannabis – especially how to brew your own non-alcoholic beer with this magical natural plant. After all, cannabis is already a close cousin to hops, one of beer’s essential ingredients.”

Says Matt Brynildson, brew master, Firestone Walker Brewing Company, “For those who are serious and willing to meticulously adhere to the rules, Keith lays out a well-researched and responsible way to explore beer in a whole new way – with marijuana.”


Brewing with Cannabis: Using THC and CBD in Beer


Author: Keith Villa, Ph. D.

ISBN: 978-1-938469-69-5

EISBN: 978-1-938469-70-1

Size: 6" x 8.875", 200 pp Format: Paperback Cover Price: $19.95

Publication Date: August 2, 2021


About CERIA Brewing Co.

CERIA, Inc., a Delaware C corporation, dba CERIA Brewing Company, is headquartered in Arvada, Colorado. The company was co-founded in January 2018 by Keith Villa, Ph.D., former brew master of Blue Moon craft beer, and his wife and CEO Jodi Villa. In late 2019 the company won the prestigious Food Dive “Startup of the Year” Award presented by Food Dive, a leading industry news publisher. CERIA’s pilot brewing facility in Arvada, Colorado, was awarded 2020 Residential Solar Project of the Year, as voted on by the readers of Solar Builder magazine. For more information:, @ceriabrewing #ceriabrewing


About the Brewers Association

The Brewers Association (BA) is the not-for-profit trade association dedicated to small and independent American brewers, their beers and the community of brewing enthusiasts. The BA represents 5,400-plus U.S. breweries. The BA’s Independent Craft Brewer Seal is a widely adopted symbol that differentiates beers by small and independent craft brewers. The BA organizes events including the World Beer Cup®, Great American Beer Festival®, Craft Brewers Conference® & BrewExpo America®, SAVOR™: An American Craft Beer & Food Experience, Homebrew Con™, National Homebrew Competition and American Craft Beer Week®.

The BA publishes The New Brewer® magazine, and Brewers Publications® is the leading publisher of brewing literature in the U.S. Beer lovers are invited to learn more about the dynamic world of craft beer at® and about homebrewing via the BA’s American Homebrewers Association® and the free Brew Guru® mobile app. Follow BA on Facebook, Twitter, and Instagram.


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Media Contact:

Jeff Blumenfeld

CERIA Brewing Company

c 203 326 1200,


Erin Key (for review copy or questions about the Brewers Association)

970 963 4873 x1232

Brewing Buds: Big Beer corporations enter the cannabis industry

02.15.2021 | Food Beast

Brewing Buds: Big Beer corporations enter the cannabis industry

Keith Villa walks Marcus through the brewing process of cannabis-infused beer Play Button

02.02.2021 | CNBC

Keith Villa walks Marcus through the brewing process of cannabis-infused beer

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